Founding Marketing Science

Authors
Morrison, Donald G.
Citation
G. Morrison, Donald, Founding Marketing Science, Marketing science , 20(4), 2001, pp. 357-359
Journal title
Marketing science → ACNP
ISSN journal
07322399
Volume
20
Issue
4
Year of publication
2001
Pages
357 - 359
Database
ACNP
SICI code