Comments: [Advertising Pulsing Policies for Generating Awareness for New Products]

Authors
Citation
, Comments: [Advertising Pulsing Policies for Generating Awareness for New Products], Marketing science , 5(2), 1986, pp. 109-109
Journal title
ISSN journal
07322399
Volume
5
Issue
2
Year of publication
1986
Pages
109 - 109
Database
ACNP
SICI code