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Commentary: [The Channel Design Decision: A Model and an Application]
Authors
Koon, Richard E.
Citation
E. Koon, Richard, Commentary: [The Channel Design Decision: A Model and an Application], Marketing science , 6(2), 1987, pp. 177-178
Journal title
Marketing science
→
ACNP
ISSN journal
07322399
Volume
6
Issue
2
Year of publication
1987
Pages
177 - 178
Database
ACNP
SICI code