Reply: [A Simulation Comparison of Methods for New Product Location]

Authors
Sudharshan, D. May, Jerrold H. Shocker, Allan D.
Citation
D. Sudharshan, et al., Reply: [A Simulation Comparison of Methods for New Product Location], Marketing science , 6(2), 1987, pp. 206-207
Journal title
Marketing science → ACNP
ISSN journal
07322399
Volume
6
Issue
2
Year of publication
1987
Pages
206 - 207
Database
ACNP
SICI code