Reply: [Advertising Experiments at the Campbell Soup Company]

Authors
Citation
, Reply: [Advertising Experiments at the Campbell Soup Company], Marketing science , 8(1), 1989, pp. 76-77
Journal title
Marketing science → ACNP
ISSN journal
07322399
Volume
8
Issue
1
Year of publication
1989
Pages
76 - 77
Database
ACNP
SICI code