Commentary: Discussion on "Website Morphing" by Hauser, Urban, Liberali, and Braun

Authors
Gittins, John
Citation
Gittins, John, Commentary: Discussion on "Website Morphing" by Hauser, Urban, Liberali, and Braun, Marketing science , 28(2), 2009, pp. 225-225
Journal title
Marketing science → ACNP
ISSN journal
07322399
Volume
28
Issue
2
Year of publication
2009
Pages
225 - 225
Database
ACNP
SICI code
Abstract
These comments are a tribute to an impressive paper and suggestions for clarification of some fairly minor issues.