Commentaries and Rejoinder to "Measuring the Impact of Negative Demand Shocks on Car Dealer Networks" by Paulo Albuquerque and Bart J. Bronnenberg: Response Models, Data Sources, and Dynamics

Authors
Hanssens, Dominique M. Purohit, Devavrat Staelin, Richard Albuquerque, Paulo Bronnenberg, Bart J.
Citation
M. Hanssens, Dominique et al., Commentaries and Rejoinder to "Measuring the Impact of Negative Demand Shocks on Car Dealer Networks" by Paulo Albuquerque and Bart J. Bronnenberg: Response Models, Data Sources, and Dynamics, Marketing science , 31(1), 2012, pp. 24-35
Journal title
Marketing science → ACNP
ISSN journal
07322399
Volume
31
Issue
1
Year of publication
2012
Pages
24 - 35
Database
ACNP
SICI code
Abstract
This series of discussions presents commentaries and a rejoinder on strategic and managerial issues arising from Albuquerque and Bronnenberg [Albuquerque, P., B. J. Bronnenberg. 2012. Measuring the impact of negative demand shocks on car dealer networks. Marketing Sci. 31(1) 4.23].