This article critically reviews the widespread notion that the retail
sector is a 'dependent' activity, reliant upon the supposedly more 'pr
oductive' sectors of the economy for its survival. Through a critical
evaluation of the source of this belief 'economic base' theory the abi
lity of locally-oriented enterprises to curb the seepage of income fro
m an area is revealed to be as important to economic development as th
e external income generating function of outward-oriented industries.
Consequently, retailing Is redefined as contributing to economic devel
opment not only in its much neglected role as a basic activity which g
enerates external income but also in its non-basic locally-oriented fu
nction of preventing the leakage of money out of an area. To show this
in operation, case studies are presented of a particular local econom
y, a large-scale retail development and cross-national shopping.