TRADE OWNED TRADEMARKS - CHANCES FOR THE MEAT-INDUSTRY

Authors
Citation
E. Liebler, TRADE OWNED TRADEMARKS - CHANCES FOR THE MEAT-INDUSTRY, Die Fleischwirtschaft, 77(9), 1997, pp. 798-799
Citations number
NO
Categorie Soggetti
Food Science & Tenology
Journal title
ISSN journal
0015363X
Volume
77
Issue
9
Year of publication
1997
Pages
798 - 799
Database
ISI
SICI code
0015-363X(1997)77:9<798:TOT-CF>2.0.ZU;2-4
Abstract
Market-analysis shows a low trademark-profile of processed meat in Ger many. Trademark-policies of leading food trading companies offer chanc es for cooperation and industrial trademarks at the end. The paper ist based on speech, hold at the annual meeting of Bundesverband der Deut schen Fleischwarenindustrie, Bonn/Germany.