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Results:
1-10
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Results: 10
Authors:
ELIASHBERG J
SINGPURWALLA ND
WILSON SP
Citation: J. Eliashberg et al., CALCULATING THE RESERVE FOR A TIME AND USAGE INDEXED WARRANTY, Management science, 43(7), 1997, pp. 966-975
Authors:
COHEN MA
ELIASHBERG J
HO TH
Citation: Ma. Cohen et al., AN ANATOMY OF A DECISION-SUPPORT SYSTEM FOR DEVELOPING AND LAUNCHING LINE EXTENSIONS, Journal of marketing research, 34(1), 1997, pp. 117-129
Authors:
ELIASHBERG J
SHUGAN SM
Citation: J. Eliashberg et Sm. Shugan, FILM-CRITICS - INFLUENCERS OR PREDICTORS, Journal of marketing, 61(2), 1997, pp. 68-78
Authors:
SAWHNEY MS
ELIASHBERG J
Citation: Ms. Sawhney et J. Eliashberg, A PARSIMONIOUS MODEL FOR FORECASTING GROSS BOX-OFFICE REVENUES OF MOTION-PICTURES, Marketing science, 15(2), 1996, pp. 113-131
Authors:
COHEN MA
ELIASHBERG J
HO TH
Citation: Ma. Cohen et al., NEW PRODUCT DEVELOPMENT - THE PERFORMANCE AND TIME-TO-MARKET TRADEOFF, Management science, 42(2), 1996, pp. 173-186
Authors:
COHEN MA
ELIASHBERG J
HO TH
Citation: Ma. Cohen et al., NEW PRODUCT DEVELOPMENT - THE PERFORMANCE AND TIME-TO-MARKET TRADEOFF(VOL 42, PG 174, 1996), Management science, 42(12), 1996, pp. 1753-1755
Authors:
ELIASHBERG J
LILIEN GL
KIM N
Citation: J. Eliashberg et al., SEARCHING FOR GENERALIZATIONS IN BUSINESS MARKETING NEGOTIATIONS, Marketing science, 14(3), 1995, pp. 47-60
Authors:
BALAKRISHNAN PV
ELIASHBERG J
Citation: Pv. Balakrishnan et J. Eliashberg, AN ANALYTICAL PROCESS MODEL OF 2-PARTY NEGOTIATIONS, Management science, 41(2), 1995, pp. 226-243
Authors:
ROBERTSON TS
ELIASHBERG J
RYMON T
Citation: Ts. Robertson et al., NEW PRODUCT ANNOUNCEMENT SIGNALS AND INCUMBENT REACTIONS, Journal of marketing, 59(3), 1995, pp. 1-15
Authors:
ELIASHBERG J
SAWHNEY MS
Citation: J. Eliashberg et Ms. Sawhney, MODELING GOES TO HOLLYWOOD - PREDICTING INDIVIDUAL-DIFFERENCES IN MOVE ENJOYMENT, Management science, 40(9), 1994, pp. 1151-1173
Risultati:
1-10
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