Authors: Keller, KL Overbeck-Carrick, TL Beck, DJ

Citation: Kl. Keller et al., Survival and induction of SOS in Escherichia coli treated with cisplatin, UV-irradiation, or mitomycin C are dependent on the function of the RecBC and RecFOR pathways of homologous recombination, MUT R-DNA R, 486(1), 2001, pp. 21-29

Authors: Bridges, S Keller, KL Sood, S

Citation: S. Bridges et al., Communication strategies for brand extensions: Enhancing perceived fit by establishing explanatory links, J ADVERT, 29(4), 2000, pp. 1-11

Authors: Keller, KL

Citation: Kl. Keller, The brand report card, HARV BUS RE, 78(1), 2000, pp. 147

Authors: Keller, KL

Citation: Kl. Keller, Brand management, SLOAN MANAG, 40(3), 1999, pp. 146-146

Authors: Keller, KL

Citation: Kl. Keller, Managing brands for the long run: Brand reinforcement and revitalization strategies, CALIF MANAG, 41(3), 1999, pp. 102