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Results: 9
THE EXPERIENCE ECONOMY
Authors:
PINE BJ GILMORE JH
Citation:
Bj. Pine et Jh. Gilmore, THE EXPERIENCE ECONOMY, Harvard business review, 76(6), 1998, pp. 176
WELCOME TO THE EXPERIENCE ECONOMY
Authors:
PINE BJ GILMORE JH
Citation:
Bj. Pine et Jh. Gilmore, WELCOME TO THE EXPERIENCE ECONOMY, Harvard business review, 76(4), 1998, pp. 97
CUSTOMIZING CUSTOMIZATION
Authors:
GILMORE JH PINE BJ
Citation:
Jh. Gilmore et Bj. Pine, CUSTOMIZING CUSTOMIZATION, Sloan management review, 38(3), 1997, pp. 4-4
THE 4 FACES OF MASS CUSTOMIZATION
Authors:
GILMORE JH PINE BJ
Citation:
Jh. Gilmore et Bj. Pine, THE 4 FACES OF MASS CUSTOMIZATION, Harvard business review, 75(1), 1997, pp. 91
CUSTOMER SERVICE ON BRITISH-AIRWAYS
Authors:
PINE BJ
Citation:
Bj. Pine, CUSTOMER SERVICE ON BRITISH-AIRWAYS, Harvard business review, 74(1), 1996, pp. 162-164
EXECUTIVE ECONOMICS - 10 ESSENTIAL TOOLS FOR MANAGERS - MAITAL,S
Authors:
PINE BJ
Citation:
Bj. Pine, EXECUTIVE ECONOMICS - 10 ESSENTIAL TOOLS FOR MANAGERS - MAITAL,S, Sloan management review, 36(3), 1995, pp. 97-97
DO YOU WANT TO KEEP YOUR CUSTOMERS FOREVER
Authors:
PINE BJ PEPPERS D ROGERS M
Citation:
Bj. Pine et al., DO YOU WANT TO KEEP YOUR CUSTOMERS FOREVER, Harvard business review, 73(2), 1995, pp. 103-114
MAKING MASS CUSTOMIZATION WORK
Authors:
PINE BJ VICTOR B BOYNTON AC
Citation:
Bj. Pine et al., MAKING MASS CUSTOMIZATION WORK, Harvard business review, 71(5), 1993, pp. 108-119
CUSTOMIZING FOR THE NEW CONSUMER
Authors:
PINE BJ
Citation:
Bj. Pine, CUSTOMIZING FOR THE NEW CONSUMER, Fortune, 128(16), 1993, pp. 45-45
Risultati:
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