Authors: Ferguson, DA Perse, EM

Citation: Da. Ferguson et Em. Perse, The World Wide Web as a functional alternative to television, J BROADC EL, 44(2), 2000, pp. 155-174

Authors: Perse, EM

Citation: Em. Perse, Applying theory to the practice of promotion, LEA COMMUN, 2000, pp. 19-53