Authors:
Grunert, KG
Lahteenmaki, L
Nielsen, NA
Poulsen, JB
Ueland, O
Astrom, A
Citation: Kg. Grunert et al., Consumer perceptions of food products involving genetic modification - results from a qualitative study in four Nordic countries, FOOD QUAL P, 12(8), 2001, pp. 527-542
Citation: Kg. Grunert et al., Means-end chains and laddering: An inventory of problems and an agenda forresearch, UNDERSTANDING CONSUMER DECISION MAKING, 2001, pp. 63-90
Citation: H. Harmsen et al., Why did we make that cheese? An empirically based framework for understanding what drives innovation activity, R D MANAGE, 30(2), 2000, pp. 151-166
Citation: Kg. Grunert et Sc. Beckmann, A comparative analysis of the influence of economic culture on East and West German consumers' subjective product meanings, APPL PSYC, 48(3), 1999, pp. 367-390