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Results: 1-24 |
Results: 24

Authors: Wilson, EJ McMurrian, RC Woodside, AG
Citation: Ej. Wilson et al., How buyers frame problems: Revisited, PSYCHOL MAR, 18(6), 2001, pp. 617-655

Authors: Woodside, AG
Citation: Ag. Woodside, Editorial: Sense making in marketing organizations and consumer psychology: Theory and practice, PSYCHOL MAR, 18(5), 2001, pp. 415-421

Authors: Woodside, AG Chebat, JC
Citation: Ag. Woodside et Jc. Chebat, Updating Heider's balance theory in consumer behavior: A Jewish couple buys a German car and additional buying-consuming transformation stories, PSYCHOL MAR, 18(5), 2001, pp. 475-495

Authors: Woodside, AG Trappey, RJ
Citation: Ag. Woodside et Rj. Trappey, Learning why some customers shop at less convenient stores, J BUS RES, 54(2), 2001, pp. 151-159

Authors: Motes, WH Woodside, AG
Citation: Wh. Motes et Ag. Woodside, Purchase experiments of extra-ordinary and regular influence strategies using artificial and real brands, J BUS RES, 53(1), 2001, pp. 15-35

Authors: Woodside, AG Liukko, T Lehtonen, A
Citation: Ag. Woodside et al., Designing winning products based on how customers think and buy, ADV BUS MKT, 10, 2000, pp. 1-28

Authors: Woodside, AG Liukko, T Lehtonen, A
Citation: Ag. Woodside et al., Modeling customer preferences for alternative product designs, ADV BUS MKT, 10, 2000, pp. 29-48

Authors: Woodside, AG Liukko, T Lehtonen, A
Citation: Ag. Woodside et al., Uses and usefulness of testing customer acceptance of product designs, ADV BUS MKT, 10, 2000, pp. 49-74

Authors: Wilson, EJ McMurrian, RC Woodside, AG
Citation: Ej. Wilson et al., How business-to-business buyers frame problems and the influence of value-added customer services (VACS) on supplier choice, ADV BUS MKT, 10, 2000, pp. 75-115

Authors: Woodside, AG Liukko, T Lehtonen, A
Citation: Ag. Woodside et al., Testing acceptance of new product designs among customers at different operating levels in client firms, ADV BUS MKT, 10, 2000, pp. 117-142

Authors: Woodside, AG
Citation: Ag. Woodside, Designing new products for person-situation customer segments, ADV BUS MKT, 10, 2000, pp. 143-177

Authors: Lehtonen, A Liukko, T Woodside, AG
Citation: A. Lehtonen et al., Testing industrial customer acceptance of newly control-display panel designs in Asian, Australian and European markets, ADV BUS MKT, 10, 2000, pp. 179-198

Authors: Liukko, T Lehtonen, A Woodside, AG
Citation: T. Liukko et al., Testing manufacturers' acceptance of competing subcontractor price-quality-service designs, ADV BUS MKT, 10, 2000, pp. 199-221

Authors: Lehtonen, A Liukko, T Woodside, AG
Citation: A. Lehtonen et al., Testing customer acceptance and the subsequent design of new, flexible manufacturing systems (robots), ADV BUS MKT, 10, 2000, pp. 223-244

Authors: Woodside, AG McMurrian, RC
Citation: Ag. Woodside et Rc. Mcmurrian, Automatic cognitive processing and choice of suppliers by business-to-business customers, ADV BUS MKT, 10, 2000, pp. 245-253

Authors: Woodside, AG
Citation: Ag. Woodside, When superior new technologies are rejected, ADV BUS MKT, 10, 2000, pp. 255-293

Authors: Woodside, AG Liukko, T Lehtonen, A
Citation: Ag. Woodside et al., Concluding observations on designing winning products, ADV BUS MKT, 10, 2000, pp. 295-306

Authors: Woodside, AG
Citation: Ag. Woodside, Getting better at sensemaking: Introduction, ADV BUS MKT, 9, 2000, pp. XI-XIX

Authors: Woodside, AG
Citation: Ag. Woodside, Announcing the First JBR Article Award for Exceptional Quality and High Scholarly Impact, J BUS RES, 50(3), 2000, pp. 233-234

Authors: Woodside, AG
Citation: Ag. Woodside, Advances in business marketing and purchasing - Training exercises for improving sensemaking skills - with solutions - Introduction, ADV BUS MKT, 8, 1999, pp. 1-25

Authors: Woodside, AG
Citation: Ag. Woodside, Evaluating alternative pricing strategies for market introduction of new industrial technologies: A case study of pricing a new technology for marketing to land-based industries, ADV BUS MKT, 8, 1999, pp. 181-186

Authors: Woodside, AG Wilson, EJ
Citation: Ag. Woodside et Ej. Wilson, Alternative purchasing strategies for competing technology standards: A management training exercise in resolving industrial buying conflicts, ADV BUS MKT, 8, 1999, pp. 187-191

Authors: Woodside, AG Sullivan, DP Trappey, RJ
Citation: Ag. Woodside et al., Assessing relationships among strategic types, distinctive marketing competencies, and organizational performance, J BUS RES, 45(2), 1999, pp. 135-146

Authors: Wilson, EJ Woodside, AG
Citation: Ej. Wilson et Ag. Woodside, Degrees-of-freedom analysis of case data in business marketing research, IND MKT MAN, 28(3), 1999, pp. 215-229
Risultati: 1-24 |